INVESTING IN THE
FUTURE OF
YOUTH SPORTS
Primetime is a holding company backing the next generation of youth sports entrepreneurs
OUR THESIS
WE INVEST. WE MODERNIZE. WE BUILD THE FUTURE OF YOUTH SPORTS.
OUR MISSION IS TO BUILD AN INTEGRATED ECOSYSTEM OF YOUTH SPORTS PROPERTIES THAT ENRICH STUDENT LIVES, SUPPORT ACADEMIC BUDGETS, AND EMPOWER LOCAL COMMUNITIES
WHAT WE DO
01
CAPITAL SOLUTIONS
We provide bespoke s capital solution tailor-made for each milestone in the company's lifecycle
02
ECOSYSTEM INTEGRATION
We create synergy and market power through hybrid go-to-market strategies and dynamic positioning in a growing ecosystem of affiliated businesses
03
STRATEGIC OVERSIGHT
We leverage a symbiotic roster of board directors and operating partners to coach, mentor and challenge our entrepreneurs to achieve their grandest business ambitions
04
PROCESS OPTIMIZATION
We diagnose and implement process optimizations using our internal BBS* framework to optimize business performance and market competiveness
PORTFOLIO
Primetime is a holding company backing the next generation of youth sports entrepreneurs
Digital infrastructure
High Quality Product. Competitive Pricing. Top Tier Service
Providing high-quality, affordable LED displays with exceptional service, ensuring every customer receives the attention they deserve
Primetime partners with high-growth youth sports operators that demonstrate strong regional leadership and scalable service models. Post-investment, we support our firms through sophisticated back-office automation, strategic hiring, and capital allocation to accelerate facility expansion and technology adoption.
INVESTMENT APPROACH
Experiential Marketing
20+ years building world-class brand experiences
Blending strategy, creativity, and excellence in execution to deliver successful campaigns that outperform traditional marketing and build long-term customer loyalty
Sponsorship
20+ sports and in more than 40 states - a total network of more than 25 million consumers
Connecting brands to the youth sports community, growing revenue and engagement through sponsorship sales
WHY
PRIMETIME
01
02
03
SECTOR SPECIALIZATION
We invest exclusively in the youth ecosystem, leveraging personal relationships, industry-specific data and proprietary insights to create competitive advantage
Founder-FIRST APPROACH
We equip founders with strategic guidance , process optimization and network activation to build competitive advantage, accelerate growth and create value throughout the ecosystem
LONG-TERM PERMANENT CAPITAL
Our investment thesis is built on patience and sustainability. We provide flexible, stable capital solutions designed to support long-term value creation
WE INVEST • WE BUILD • WE COMPETE • WE WIN • WE IMPROVE